Redesigning Nonprofit Profiles
San Francisco, CA
Every tax-exempt nonprofit registered with the IRS has a profile on GuideStar.org, but many only have information from their organization’s IRS records—that is, until they take the opportunity to update their nonprofit profile. And this ability to take control of their organization’s profile is something that empowers nonprofits to tell a stronger story about the causes they care about and why. In 2015 I designed and GuideStar launched a refreshed interface for the update process, which is all about making it easier and faster for organizations to update their Nonprofit Profiles for immediate, wide-reaching access to foundations, grantmakers, donors, and nonprofits alike.
The metric search and reporting UI is a forthcoming section, and will give nonprofits the opportunity to report on their results.